Typical Engagements

AeroStrategy’s typical engagements fall into four main categories.  Click on any category for example case studies.

Strategy Development
Strategy is about making choices. AeroStrategy adds years of industry experience to objective and data driven assessments to help make these choices. The foundation of the work is to understand the industry outlook, competitive dynamics and competitor positioning. AeroStrategy’s assessment of the client’s portfolio and capabilities in the light of these factors helps determine direction and strategic development options. AeroStrategy actively works with its clients to prioritize the strategic options and helps define actions for moving forward, all with the aim of ensuring client buy-in.

Market Analysis
The objective of market analysis is to answer fundamental questions about the nature of a given market -- What are the competitive dynamics of a market and what does it take to win? How large is the market and what are the growth prospects? How much of the market is available? How are sector trends likely to impact margins and growth? Is the supply chain changing and where is the value migrating to? What are the customer needs and how might these requirements change in the future? How attractive is the market? AeroStrategy addresses all these questions on a regular basis to help clients to assess the attractiveness of new or adjacent markets, and to help determine whether market entry makes sense.

Customer Satisfaction
Customer satisfaction is a key driver of company profitability, growth and customer retention. It is also about understanding the key drivers in the customer’s business. A customer-centric organization actively engages and listens to the voice of the customer. AeroStrategy helps clients gather independent feedback on their current performance and turn the “voice of the customer” into strategies that maximize satisfaction and, in turn, profitability. What drives the customer’s satisfaction levels? What are the priorities and why? What the underlying causes of dissatisfaction? Are the problems structural in nature or isolated situations? What is the link between performance and loyalty? What needs to change and why? AeroStrategy has significant experience in conducting surveys and interview programs to get an objective view of customer satisfaction and to identify improvement needs.

Transaction Support
Aerospace is an industry in a constant state of change. Long-term growth and consolidation are consistent themes. Mergers and acquisitions require investors/partners to understand how a company is positioned in this changing environment. AeroStrategy helps clients in various phases of the acquisition process – from the identification and screening of potential candidates to detailed due diligence of a company’s position and outlook. How sensitive are target companies’ revenue and margin projections to the industry cycle? What are the growth prospects for the applicable industry, sector, or market? Is the company/acquisition target likely to gain or lose market share, and why? What are the risks in the business plan? What is the upside potential of the anticipated deal? How sustainable is the company’s strategy and market position? AeroStrategy combines its industry experience across the last two decades with objective and detailed understanding of markets and their dynamics to help clients assess the robustness and sensitivity of a company’s strategy and business plan.